|
INAUGURAL
CONFERENCE
“TALKING ACROSS THE WORLD”
English Communication Skills for the ITES Industry
February 24th and 25th 2006
MANILA, Philippines
The Information Technology Enabled Services – ITES –
Industry is the fastest-growing user of English language training
in the world. The two major destinations for outsourced processing
and call centres are India and the Philippines, with China becoming
ever more important. It is thus timely to hold the inaugural ITES
English Skills Conference in Manila.
This conference will bring together ITES industry
practitioners in outsourcing destinations in Asia with international
English language teachers and applied linguistic academics and researchers.
At this conference we hope to generate new ideas, cross disciplinary
boundaries, and share research and practice about English language
in all areas of the ITES industry. It will be a unique opportunity
for academics and business to share experience and learn from each
other.
Specifically, this conference will address the
following language issues which are critical for ensuring appropriate
English language skills in non-English-speaking countries.
How do we make English language training relevant
for companies and participants in the call centre and ITES industries?
- What is the value of English language communication
for a company?
- How do we measure English language skill levels
accurately for recruitment and training needs?
- What are the issues in developing Quality scorecards
that reflect quality targets, communication needs and training
agendas?
- What is an industry language audit?
- What are the current best practices in English
language communication, assessment and training, and trainer
education for the ITES Industry?
Opening Speaker: Mr. Bong Borja, Chairman, Business
Processing Association of the Philippines
Key speakers will include:
- Neil Elias, President, AIG Business Processing
Service Inc, Philippines
Title: Overview of the industry and setting the agenda for the
language communication needs within the industry
- Tony Bruno, Director, Limebridge (HK) Limited,
Hong Kong
Title: Commercial and operational dynamics in contact centres,
and their implication on communication
- Simon Kriss, President & CEO, Sagatori, Hong
Kong
Title: Strategic Advantage - what the Board Level is expecting
from the call centre channel
- Dr Jane Lockwood and Dr Gail Forey, Hong Kong
Institute of Education and The Hong Kong Polytechnic University,
Hong Kong, Hong Kong
Title: Language research directions and possibilities: How can
it help?
Papers from academics and industry practitioners
will cover the following sectors:
Call centre operations and communication
ITES English Curriculum
ITES English Assessment
Trainer/coach education and support
Applied linguistics
Discourse analysis
Communication studies
Intercultural / cross-cultural communication
Organisational communication
Quality assurance measurement
For further details, please contact:
CONFERENCE SECRETARIAT
Rea Villanoza or Lea Delizo
FuturePerfect Business English Specialists, Inc.
8/F Philam Life I.T. Bildg.,
Madrigal Business Park, Alabang,
Muntinlupa, Philippines 1700
Phone: +632.8504563/8426006
Fax: +632.8079010
Email: futureperfect@aig.com;
rea_villanoza@yahoo.com
|
