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BPO
Bottom Line: Better English
By Debbie J. Pepito
With around 50,000 agents needed by call centers every year until
2010 and only 3 to 8 percent of applicants passing requirements
owing to a lack of English skills, the president of John Clements
Consultants Inc. Carol Dominguez said a national effort to address
the “English proficiency gap” is critically vital.
She said that if that lack is not met adequately,
the industry—in which the Philippines is second only to India—will
gravely suffer and outsourcing business will go elsewhere.
As a stop-gap measure, she suggested, “We
need to train the hear-hires and make them good enough to get hired.”
Dominguez was speaking at a general membership
meeting of the Business Process Association of the Philippines (BPA/P)
at the Manila Polo Club in Makati on Tuesday, March 1, 2006. “We
need to train trainers so they can pass their expertise on to more
people who can, in turn, train other trainers.”
John Clements is a consultancy firm providing recruitment,
outsourcing, management and training solutions to corporations in
the Philippines and key foreign markets.
Dominguez estimates the industry needs to hire
around 50,000 agents annually from 2006 to 2010. She added that
through various private sector initiatives, provinces like Camarines
Sur and the CALABARZON area have already produced 5,000 call center
agents this year, but that this is still too small.
The BPA/P is a private-sector-led organization
representing sectors of IT-enabled services in the country, such
as contact center and transcription services, animation, software
development, back-office processing and computer-aided engineering
design.
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This article was originally published in the Business
Mirror, Wednesday, March 2, 2006, page A1.
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